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Case Study

BuildRadar: AI-Powered Reddit Intelligence for Indie Founders

An AI agent that monitors Reddit 24/7 for buyer signals, competitor mentions, and pain points relevant to indie founders. Delivers daily intelligence briefs with actionable leads.

Client: BuildRadar (buildradar.xyz)

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Timeline
3 weeks
Investment
$12,999
Key Result
Daily AI briefs with buyer signals from Reddit

BuildRadar dashboard showing daily brief with idea signals, competitor alerts, and buyer signals extracted from Reddit discussions.

The Challenge

Indie founders and bootstrapped SaaS companies need to monitor Reddit for sales opportunities, competitor intelligence, and market signals. But manually scanning dozens of subreddits daily is unsustainable. Existing social listening tools are built for enterprise marketing teams, cost $500+/month, and do not understand the nuance of Reddit conversations or how to identify genuine buying intent versus casual discussion.

Our Approach

We built an AI-powered Reddit monitoring agent with three intelligence layers: buyer signal detection (people actively looking to purchase solutions), competitor alert tracking (mentions and sentiment about competing products), and idea signal scoring (pain points that represent market opportunities). The AI agent uses Claude to analyze Reddit posts and comments, scoring each for relevance and intent. Results are compiled into a daily brief delivered to the founder's inbox with direct links to the original discussions.

What We Built

Reddit API integration scanning configurable subreddits on automated schedules
AI-powered signal classification: buyer signals, competitor alerts, idea signals, pain points
Intent scoring engine that ranks signals by purchase likelihood and relevance
Daily intelligence brief compiler with email delivery via Resend
Web dashboard with signal history, saved leads, and monitoring configuration
Reddit OAuth authentication for personalized subreddit monitoring
Polar.sh payment integration for Pro tier with advanced features

Delivery Timeline

Week 1: Reddit Pipeline + AI Engine

Built Reddit API integration, signal extraction pipeline, and Claude-powered classification engine. Tested against 10,000 real Reddit posts for accuracy.

Week 2: Dashboard + Email Briefs

Built the web dashboard with signal history and monitoring configuration. Implemented daily brief compiler and Resend email integration.

Week 3: Auth + Payments + Polish

Integrated Reddit OAuth, Polar.sh payments for Pro tier, and production hardened. Deployed backend to Railway, frontend to Vercel.

Tech Stack

Hono
Backend API
PostgreSQL
Database
Drizzle ORM
Data Layer
React + Tailwind
Dashboard
Reddit API
Data Source
Anthropic Claude
AI Analysis
Resend
Email Delivery
Better Auth
Authentication

Architecture

backend

Hono on Railway with TypeScript, scheduled jobs for Reddit scanning

database

PostgreSQL with Drizzle ORM for signal storage and user preferences

ai

Anthropic Claude for signal classification, intent scoring, and brief generation

auth

Better Auth with Reddit OAuth as the primary authentication method

email

Resend for daily brief delivery with custom templates

Security

auth

Reddit OAuth with secure token refresh, no password storage

data

User monitoring preferences encrypted, Reddit API tokens scoped to minimum permissions

rateLimit

Respectful Reddit API rate limiting to stay within platform guidelines

isolation

Per-user data isolation, no cross-tenant signal leakage

The Results

Reddit coverage
Manual (2-3 subreddits)Automated (unlimited subreddits)
Time spent monitoring
2+ hours/day5 minutes reading daily brief
Signal detection
Hit or missAI-scored buyer intent signals

Key Takeaways

Reddit OAuth was the right auth strategy for this product. Users are already on Reddit, so authenticating with their Reddit account felt natural and gave us access to their subreddit subscriptions for personalized monitoring.

The AI scoring model needed training on real Reddit conversations to distinguish genuine buying intent from casual discussion. A post saying 'I need a CRM' scores very differently from 'CRMs are overpriced' even though both mention the keyword.

Daily email briefs with direct Reddit links generated higher engagement than a dashboard-only approach. Founders check email first, not dashboards.

Deliverables

Full source code (backend + dashboard)Reddit API integrationAI signal classification engineDaily email brief systemReddit OAuth authenticationPolar.sh payment integrationProduction deployment on Railway + VercelTechnical documentation

FAQ

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